Content Specialist
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CONTENT SPECIALIST
Join ESTO’s Design & Content team and help shape how our brand looks and feels.
As a Content Specialist, you’ll create original English copy, manage localization, and deliver content and imagery used across the organization. Working closely with the Head of Design & Content, you’ll help build clear processes for producing consistent, compliant, and on-brand materials across channels from campaigns and websites to newsletters and in-store assets.
KEY RESPONSIBILITIES:
Create original English copy for product, marketing, and sales materials, following the Copywriting Guideline
Manage and create localized copy for all regional markets, in line with the Localization Guideline
Build and refine processes that allow teams to request and receive production-ready copy, translations, and imagery, including automated and AI-supported workflows (e.g., trained AI to turn inputs into localized copies and on-brand imagery)
Ensure consistent translation quality and regional style in collaboration with local proofreaders
Maintain and evolve the Visual Guideline to ensure consistent brand representation across all channels
Produce imagery for newsletters, ads, and other marketing materials using image libraries and AI image generation tools
Manage ESTO’s website content
REQUIREMENTS:
Experience: 3+ years in content management, copywriting, or brand management; preferably in fintech/tech environment
Copywriting excellence: native or near-native English writing skills with proven ability to create clear, compelling, on-brand copy
Localization expertise: experience managing translations across multiple languages and ensuring regional relevance while maintaining brand consistency
Communication and documentation: ability to create clear guidelines, processes, and stakeholder updates in English
Process orientation: experience building scalable content workflows and request systems that serve multiple departments
Technical fluency: comfortable using AI tools (LLMs), translation platforms (e.g., Crowdin), design tools (e.g., Figma basics), and image generation tools (e.g., Freepik)
Brand sensitivity: strong understanding of tone of voice, brand guidelines, and visual identity
Autonomy and prioritization: ability to manage own tasks, adjust priorities based on stakeholder needs, and work independently
WE OFFER
🌟 Be Part of Something BIG: Gain hands-on experience in a fast-growing fintech company.
🤝 Work with the Best: Join a tight-knit, highly skilled team where open communication and collaboration drive success.
🏡 Work Your Way: Enjoy a hybrid setup, balancing office time and remote work to suit your lifestyle.
🛡️ We’ve Got You Covered: Benefit from sick leave compensation, Stebby, additional health days, and a flexible work environment that prioritizes your well-being.
🎉 Stay Active and Connected: Take birthday leave, join fun team events, and enjoy plenty of opportunities to unwind.
- Department
- Product Team
- Locations
- Tallinn
- Remote status
- Hybrid
About ESTO
ESTO is an innovative payment solutions provider in the Baltic States. ESTO allows you to buy products now and pay later at over 6,000 stores across the Baltics. We make payments simple for both users and merchants.